Account-Based Marketing (ABM) transforms how B2B companies approach their highest-value prospects. Rather than casting wide nets, successful organizations now deploy laser-focused strategies that deliver measurable results. This comprehensive guide reveals 12 real-world ABM examples that showcase proven tactics driving exceptional ROI for American businesses in 2025. What Makes ABM So...

Are you struggling to maximize your B2B marketing ROI while competing for high-value accounts? Account-based marketing (ABM) has emerged as the strategic solution that transforms how businesses target, engage, and convert their most valuable prospects. Furthermore, the latest industry data reveals compelling insights that every B2B marketer should understand. Therefore, we've...

Transform Your Account-Based Marketing Strategy Into a Revenue-Generating Machine Account-Based Marketing has revolutionized B2B lead generation, yet 73% of companies still struggle with poor conversion rates despite implementing ABM strategies. The problem isn't with ABM itself – it's with how businesses execute their campaigns. At Intent Amplify®, we've helped over 500 B2B...

Technology companies face unprecedented challenges in today's competitive B2B landscape. With buyers becoming increasingly sophisticated and digital channels saturated with content, traditional lead generation approaches no longer deliver the results businesses need. Recent studies reveal that 73% of technology companies struggle to generate qualified leads...

B2B businesses are discovering a critical truth: quality leads consistently outperform quantity when it comes to driving actual revenue. Modern sales teams waste countless hours pursuing unqualified prospects, resulting in missed targets and frustrated stakeholders. However, companies implementing strategic lead qualification processes are seeing 50% higher conversion rates and 35% shorter...

Introduction: Personalization Isn’t Optional Anymore—It’s Everything The modern B2B buyer journey is no longer linear. Prospects expect immediate responses, personalized content, and human-like interaction—even before they talk to a sales rep. This is where Account-Based Marketing (ABM), when combined with Conversational Marketing, becomes a high-performing...

Account-Based Marketing (ABM) continues to dominate B2B strategies in 2025, yet many US businesses struggle to navigate privacy regulations while maintaining effective targeting. Modern data protection laws create both challenges and opportunities for marketers seeking to implement successful ABM campaigns. This comprehensive guide explores how Intent Amplify® helps businesses...

Introduction: Webinars Are No Longer Just a Marketing Tactic — They Are a Revenue Engine In 2025, Software-as-a-Service (SaaS) companies are under pressure to drive smarter growth, streamline conversions, and build stronger relationships with decision-makers. Traditional lead generation techniques no longer deliver the consistent ROI they once promised. But there’s one channel...

Reimagining B2B Lead Generation with AI: Smarter, Faster, Better   In the ever-evolving landscape of B2B marketing, Artificial Intelligence (AI) has emerged as the game-changing catalyst that’s redefining how businesses discover, engage, and convert potential clients. As organizations shift toward more data-driven and personalized strategies, AI-powered lead...

The Gaming Market Is Booming—But So Is the Competition The global gaming industry is growing at lightning speed, with projected revenues crossing $300 billion by 2026. Yet, for game developers, publishers, and B2B service providers in the ecosystem, acquiring the right partners, affiliates, and distribution channels remains a constant challenge. You might have the next big...