Market growth is being driven by urban infrastructure expansion, increasing traffic, and tighter safety regulations. The need for durable, reflective, and weather-resistant coatings has elevated the demand for thermoplastics and cold plastics. These materials cure faster, provide better visibility, and last longer, particularly in regions with harsh climates. Paint continues to be widely used for its low cost and easy application, making it ideal for routine maintenance. As urban traffic becomes denser and more complex, road marking systems are evolving to be more robust and adaptive. Technology is playing a key role, with innovations in coating formulas and reflective elements like glass beads enhancing road safety. These developments underline a growing focus on sustainability, efficiency, and safety. https://market.us/report/traffic-road-marking-coatings-market/