The OTC (over-the-counter) pet nutritional supplement market is experiencing notable growth on a global scale. As pet owners place a greater emphasis on the health and well-being of their pets, the demand for nutritional supplements is steadily increasing. Several factors contribute to this trend, including heightened awareness of pet nutrition and a growing desire among owners to improve the...

Pet Supplements Market Trends and Insights (2025) The pet supplements industry continues to grow as pet owners prioritize health and wellness for their animals. In 2025, demand for natural ingredients, functional nutrition, and personalized pet care is shaping the market. Key Trends in Pet Supplements 1. Functional Ingredients for Holistic Health Increased use of CBD, probiotics,...