In recent years, the food industry has witnessed a significant shift towards natural and nutritious ingredients, driven by evolving consumer preferences and a growing awareness of healthier lifestyles. As a result, the market for nutritional oil powder has experienced steady growth, with manufacturers and stakeholders in the value chain introducing various variants to meet the increasing consumer demand, particularly in regions like North America, Europe, and APAC.
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Key Players and Market Developments
• Connoils LLC
• ABITEC Corporation
• Crestchem Ltd.
• Bioriginal Food
• Science Corporation
• Arjuna Natural Pvt Ltd.
• Stepan Company
• The Green Labs LLC
• SMS Corporation
• Alsec Alimentos Secos SAS
• Custom Food Ingredients Sdn Bhd
• Ming City Biotechnology Ltd.
Diverse Applications Driving Market Growth
Nutritional oil powder finds applications across a wide range of industries, including sports nutrition, cosmetic and personal care products, nutraceuticals, animal nutrition, and the food processing industry. The surge in demand for natural products and ingredients, coupled with the growing awareness of sustainability, is expected to further boost the adoption of nutritional oil powder. This trend is reflected in the market's projected value, which is estimated to reach approximately US$ 2.1 billion by 2020.
Veganism and Vegetarianism Fueling Demand
The rise in veganism and vegetarianism globally has significantly contributed to the growing demand for nutritional oil powder, particularly soybean oil powder. Soybean oil powder is favored by vegans and vegetarians for its appropriate blend of protein and high-fat content. Additionally, non-vegan consumers are exploring alternatives such as palm oil powder, coconut oil powder, and fish oil powder. Palm oil powder and soybean oil powder are expected to dominate the market, collectively accounting for around 50% of the market share in 2020.
Market Outlook and Strategies
The nutritional oil powder market is projected to grow at a healthy rate of approximately 6% during the forecast period. Factors such as evolving consumer preferences, the shift towards healthier lifestyles, and the demand for natural ingredients are expected to drive market growth. To capitalize on these opportunities, companies should focus on enhancing their marketing strategies, leveraging e-commerce platforms, and expanding their product offerings to meet the evolving needs of consumers.
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Nutritional Oil Powder Market Size, Share, and Competitive Landscape
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