Data virtualization is a technology that creates a logical view of data from multiple sources, making it appear as if it is all stored in a single location. This allows users to access and analyze data from different systems without having to move or copy it.
The data virtualization market is growing rapidly due to the increasing demand for real-time access to data, the need to integrate data from multiple sources, and the rising costs of data warehousing. The market is also being driven by the increasing adoption of cloud computing and the growing popularity of big data analytics.
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Key Companies:
Some of the key players in the data virtualization industry include:
- IBM
- Oracle
- SAP
- Informatica
- Denodo
- Microsoft
- SAS
- Micro Focus
- Amazon Web Services
- Google Cloud Platform
- Alibaba Cloud
These companies offer a wide range of data virtualization solutions, including on-premises, cloud-based, and hybrid solutions.
Market Segmentation:
The data virtualization market can be segmented by:
- Deployment type: On-premises, cloud-based, and hybrid
- Organization size: Small and medium-sized businesses (SMBs) and large enterprises
- Industry: Banking and financial services, healthcare, retail, manufacturing, telecommunications, and others
Top Impacting Factors
The following are some of the top factors that are impacting the growth of the data virtualization market:
- Increasing demand for real-time access to data
- Need to integrate data from multiple sources
- Rising costs of data warehousing
- Increasing adoption of cloud computing
- Growing popularity of big data analytics
- Regulatory compliance requirements
Regional Insights
The data virtualization market is expected to grow at a significant rate in the Asia Pacific region during the forecast period. This is due to the increasing adoption of cloud computing and big data analytics in the region. North America is also expected to be a major market for data virtualization, followed by Europe.
Industry Latest News
- In June 2023, IBM announced the acquisition of Databand.ai, a data observability company. This acquisition will help IBM to strengthen its data virtualization capabilities.
- In May 2023, Informatica announced the launch of its new data virtualization platform, Informatica Intelligent Data Platform. This platform is designed to help businesses to access and analyze data from multiple sources in real time.
- In April 2023, SAP announced the acquisition of Phrase, a translation management company. This acquisition will help SAP to expand its data virtualization capabilities to the multilingual market.