Guarana Market report published by Value Market Research, which studies the future outlook of the market. It includes the size, share, growth, trends, key players, segments and regional analysis in detail.

The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the guarana market include AR De Sousa Ribeiro, Natural Amazon Herbs Producao De Extratos Ltd., Herboflora, Iris Trade Inc., The Green Labs LLC, AmBev, Duas Rodas Industrial Ltda, Nutra Green Biotechnology Co., Ltd., Vitaspice, Prover Brasil. This section includes a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

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Market Dynamics

The growing demand for guarana from the food & beverage and pharmaceutical industry drives the growth of the market. The beverage industry uses 70 % of guarana produced in soft and energy drinks. In comparison, the other 30% becomes guarana powder for direct consumption in capsules or dilution in water, or it serves as a raw material for the pharmaceutical and cosmetics industries. It is valued mainly for its stimulant property because of its high content of caffeine, which can be up to 6% in the seeds. Caffeine has been the main reason to study guarana and lead the research by the food and pharmaceutical industry. Guarana also has several skin beneficial components that amplify studies on the effects of guarana′s bioactive components and their potential cosmetic applications.

The report covers Porter’s Five Forces Model, Market Attractiveness Analysis and Value Chain analysis. These tools help to get a clear picture of the industry’s structure and evaluate the competition attractiveness at a global level.

Additionally, these tools also give inclusive assessment of each application/product segment in the global market of guarana.

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Market Segmentation

The entire guarana market has been sub-categorized into product form and application. The report provides an analysis of these subsets with respect to the geographical segmentation. This research study will keep marketer informed and helps to identify the target demographics for a product or service.

By Product Form

  • Liquid
  • Powder

By Application

  • Dietary Supplements
  • Energy Drinks
  • Cosmetics
  • Confectioner

 

Regional Analysis

This section covers regional segmentation which accentuates on current and future demand for guarana market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand for individual application segment across all the prominent regions.

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